Artisan Business Start-Up Certificate - Module 5: Business Plan

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A robust business plan is critical to the success of a start-up enterprise Join Module 5 of our Artisan Business Start-Up Certificate to test drive your business model and perfect your pitch.

Tutor Yvonne O’Donovan is the School’s Head of Business and Enterprise and has nurtured many food business start-ups over the years. With her expert guidance and deep understanding of business, she will equip you with the knowledge, confidence and drive to get your idea off the ground.

The FDQ accredited course has been specifically designed for those planning an artisan food or drinks business and those who are already trading and wish to expand or diversify.

It is possible to mix and match the syllabus to fit your individual requirements and availability, however we highly recommend taking all five modules in sequential order to gain the Artisan Business Start-Up Certificate.

This module is an opportunity to Pitch to a Panel for one hour between the dates of 28th February and 1st March. This means it will not be 3 days of teaching but a chance to get expert guidance and feedback on your business model.


During this module, you will explore the essential steps to take your plans from paper to reality and develop a robust and compelling business plan.

Guided by Yvonne and working alongside future food entrepreneurs, you will:

  • Test drive your business model – experiencing a pitch and feedback session
  • Discuss how to get the finances and resources to get started
  • Create an outline business proposition, designed to drive key decisions and boost your chances of success.
  • Explore pre-trade and launch planning.

Please note: this is a module with the opportunity for mentoring with Yvonne via email/telephone support.

Take a look at the other modules:

Refreshments will be available throughout each day, as well as a buffet style lunch prepared by our team of chefs. All learning resources and a PC are provided. However, you may wish to bring your own laptop or tablet device.


Book all five modules for £2,595 – just enter code ABSCGLWP to receive the discount.


We are committed to the promotion of good food, good health, local employment, a sustainable environment and a safe supply chain
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