Food Business Start-ups


If you're setting up your own artisan food business or planning to do so then this two-day food business start-up course is for you. Ideal for those wishing to explore or establish an artisan food business, this course provides all the guidance and resources you need.

Join Yvonne O’Donovan - the School’s Head of Business and Enterprise - as she guides you through an outline business plan using workshops, practical exercises and live examples. By the end of the course you will have a clear action plan which will map the route to a successful launch.

The flexible business model Yvonne has designed will be suitable for and deliver in any food sector, scale of ambition or geographic location, whether in the UK or overseas.

You will be encouraged to discuss your specific areas of interest and invited to share in the challenge of a new food venture.

There may be the opportunity to visit the Welbeck Farm Shop and other artisan food production businesses on the Estate (dependent on schedule and availability of businesses).

Refreshments will be available on arrival and throughout both days as well as an informal buffet lunch cooked by our fantastic team of chefs.

Thinking of attending? Here are a few more details…

12 is the maximum number of students on this course. We like to keep our group sizes small and personal to ensure you have one-to-one opportunities with Yvonne.

Who is this course for? This two-day course is ideal for those exploring options or who have specific questions about how to take their concept forward. It is equally relevant for those already trading and who have an outline plan in place. Together we test assumptions and see if they are achievable.

Do you expect participants to have made progress with their chosen ideas before attending the course? Participants can range from those with no idea to those already trading. Using the artisan food start-up toolkit you will turn desires into reality.

What would you expect participants to gain from the course? The course is not an academic overview of entrepreneurship. It is an intensive experiential two days with a focus on fast-tracking critical decisions in the initial phase of your food business. It is built on the experience and knowledge of Yvonne, who has worked with hundreds of businesses over many years. The course provides the foundation to build a viable business model in this dynamic and vibrant sector.

'It gave me a lot to think about and highlighted gaps in my ideas and potential problems. It has also given me enthusiasm to continue on my journey.'

'Yvonne has a lot of knowledge and experience in this area and the fact that she has so many real business examples to share, gave us all such a great practical insight as well as the theory.'

'It has given me a more coherent timeline and actions. Well worth it. What it also gave me was a connection with others in similar positions, helping to contextualise and step outside my own thoughts. Would I recommend this course? Absolutely.'


Thu 4th May - Fri 5th May 2017

Places left: YES

Thu 6th Jul - Fri 7th Jul 2017

Places left: YES


Time: 9:30am - 5:00pm

Duration: 2.0 day(s)

Cost: £295.00


Yvonne O'Donovan

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Customer Reviews

Catherine Drennan
Attending a course at the School is like stepping into another world! The surroundings are beautiful, facilities are fantastic, staff so friendly and helpful and the food is a real treat as always. The course itself was brilliant - I went into it afraid of the idea of a start-up because I had little idea of how to plan and research etc. I now feel so much more enlightened, I have a concrete idea of what needs to be done and importantly, how to do it. Am I still afraid? Well yes, but only because I now know how much work I still have to do, rather than being afraid because I know nothing - much better position to be in! Yvonne is fantastic - she speaks from personal experience as well as having worked with other start-ups so you feel confident that her advice, ideas and opinions are worth taking on-board. I'd highly recommend this course for anyone thinking of starting a business in the food industry.

Glenda Devlin
I am considering starting a small food business and found this course invaluable. This course really gives you all the information you need to research your market, product and competitors to enable you to make the decision then how to act on it. There is clear guidance on writing a business plan, getting access to start up grants and great resources to move you from thinking to acting. I would recommend this course to anyone who is contemplating entering the food market.

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